Creating the Big Blue Box

Why the business is called The Big Blue Box

The 'image' can be explored in several ways... creating a coherence around helping people.

 

It's a tool box...

Open the toolbox to find the right tools, to find the solution, to resolve an issue.

There are several tools available, choose the appropriate tools for the task.

Many of the tools are regularly used and are familiar, valued and trusted. You may also find some new tools or create some just for the specific task.

Once used, the tools can be returned for safekeeping, until the next time when someone else might need them.

It's not a 'new' box, it's been in use for some time, it's dependable and trusted, solid and square, stable and strong.

 

It can be a metaphor for our process...

It's blue - a cool and calm colour, like a clear blue sky. 

The working relationship is a calm, clear space,  based on trust, collaboration and creativity.

It's safe and confidential.

 

The image is a metaphor for clients' requirements...

There is potential to be unlocked.

We can safely explore things that may have been locked away, out of sight, and again, it's somewhere that is safe and confidential. 

If it is a 'pandora's box' then, if we decide to do so, it will be opened with care.